Music China, one of the most reputable musical instruments fairs in the world, will be held from October 11-14, 2017 at the Shanghai New International Expo Center.

Recent years have seen a significant increase in manufacturing and consumption of Chinese musical instruments, now at nearly 30% of the global market share. As the economic center of China, Shanghai is seizing the opportunity of a growing musical instrument industry.

Launched in 2002, Music China is now the largest music show in Asia and the best gate-way to a multitude of business opportunities in China and the Asian markets. It has gradually earned its reputation as the premium business, educational and marketing platform for musical instruments, cultural and entertainment sectors, which helps achieve your business prosperity and exchange valuable information at an international platform.

To meet the substantial business growth, Music China 2017 will be held in 11 halls and is expected to attract 2,000 domestic and foreign exhibitors from 30 countries and regions. Assorted western and Chinese musical instruments will be presented in the 125,000 m2 exhibition space. Both international top brands and local products with excellent quality and competitive price will be provided on site.

Famous established brands, such as Marshall, ESP, Bluethner, Buffet, D'Addario, Fazioli, Fender, GEWA, Laney, Line 6, Ludwig, Orange, Roland, Selmer, Samick, Schimmel, Steinway, Tama, Taylor, Yamaha, Zildjian, Pearl River, Hsinghai, KAPOK, Jinyin, Fengling, and Shanghai No.1 National Musical Instruments Factory, have confirmed their attendance at Music China 2017.

Known as an excellent communication platform for trade, Music China has also played a significant role in culture and education development in recent years. This year, various seminars and activities are listed to keep visitors with the industry pace, including Global Forum on Chinese Traditional Music, Educational Programme, Violin Master Workshop, Kids Music Land, a seminar on Technological Innovation of Industry, training courses on woodwind and brass,and hundreds of outdoor live music shows. We are honored to have the opportunity of providing professional buyers and music lovers an inspirational experience and the best all-around platform for business.

For more details, please visit our website . Register is open online now for free admission. We look forward to seeing you in Shanghai.


Mrs Arlene Zhu